Category Archives: Sales

Aligning Your Sales and Customer Service Team For Results Through Teamwork

Tweet Today’s customers are more service savvy than ever. If you don’t excel in every aspect of their experience customers will head straight over to your competitor. Sales and customer service staff must work together as highly effective teams – … Continue reading

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For Insurance, Financial Services, Financial Planners and Brokers – Get Serious About Sales

Recently, I spoke at Creative Marketing’s Learn to Earn conference in KC. What a great group! If you are one of the independent insurance agents who attended this event, I thank you for your participation and for the many kind remarks I received after my presentation, Capture Your Competitors’ Customers and Keep Them. Continue reading

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Increase Your Sales With Smart Sales Management

A few years ago, a sales manager inherited a ten-person sales team that was ranked dead last out of 64 branches. His one and only producer was an 18-year veteran with the company. Continue reading

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How to Project the Right Stuff

TweetAs a business professional, your success is largely dependent upon your ability to build strong relationships with your customers, potential customers, suppliers, employees, vendors, and peers. share: Bookmark on Delicious Digg this post Recommend on Facebook Share on Linkedin Share … Continue reading

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Start Building Relationships

Once you have properly communicated the value of your product or service and have captured the attention of your prospective customers, you can win them over if you stop selling and start building a strong business relationship. Winning sales people apply the same rigor, discipline, and focus to building relationships that they apply to sales activities and business development. Continue reading

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Turn Shoppers Into Buyers

The customer rules! It’s an all too familiar mantra, but it warrants repeating. After all, the customer ultimately decides whether your retail business will succeed or fail. That fact alone puts them in charge. Continue reading

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Are You Referral Worthy?

Be honest now. How often do you ask for and/or receive referral leads? If you do make the “ask,” you probably need to step up the pace. Continue reading

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Selling Through Tough Times

Experiencing a selling slump? If you are, it’s a tough situation indeed. It can not only hurt you financially, but it can damage your ego–especially if you feel you’re doing everything right and you still can’t see a breakthrough. It can also cause you to worry about job security and make your company vulnerable to the competition. What to do? Continue reading

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ASK QUESTIONS AND LISTEN Like Harley-Davidson

For many years, Honda had been far outdistancing Harley in the motorcycle marketplace. The leaders at Harley struggled to find the answer to this dilemma and make their mark in the motorcycle manufacturing business. Finally, the Harley execs assembled their entire work force, including their assembly line workers, and asked them directly, “What ideas do you have to help us increase our market share?” Continue reading

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The Customer Has Changed. . .So Must You

The world is changing more rapidly than ever before and, along with it, so is the customer. They rule. Regardless of whether you sell to consumers or business-to-business, your customer has more choices, is better informed, more cost-conscious, and more demanding than ever. It seems if you don’t give them what they want, how they want it, when they want it at the price they’re willing to pay, they’ll just head over to your competitor. Continue reading

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